Page 2

“What’s the difference between sales promotion, advertising and public relations? If when a man meets a girl he tells her how much she means to him, that’s sales promotion. If instead, he impresses on her how wonderful he is, that’s advertising. But if the girl agrees to go out with him because she’s heard from others how great he is, that’s public relations.” – source unknown

“In the word of PR ‘blurred’ is not useful” – Clive James

“A revolution is coming – a revolution which will be peaceful if we are wise enough; compassionate if we care enough; successful if we are fortunate enough – but a revolution which is coming whether we will it or not. We can affect its character, we cannot alter its inevitability.” – John F. Kennedy

“I think we’ve been through a period where too many people have been given to understand that if they have a problem, it’s the government’s job to cope with it. ‘I have a problem, I’ll get a grant.’ ‘I’m homeless, the government must house me.’ They’re casting their problem on society. And you know, there is no such thing as society. There are individual men and women, and there are families. And no government can do anything except through people, and people must look to themselves first. It’s our duty to look after ourselves and then, also, to look after our neighbour. People have got the entitlements too much in mind, without the obligations. There’s no such thing as entitlement, unless someone has first met an obligation.” – Margaret Thatcher