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“If one believes Homer, Sisyphus was the wisest and most prudent of mortals. According to another tradition, however, he was disposed to practice the profession of highwayman. I see no contradiction in this.” – The Myth of Sysiphus by Albert Camus

“Heightening standards by lowering expectations.” – source unknown

“Next to doing the right thing, the most important thing is to let people know you are doing the right thing.” – John D. Rockefeller

“Give a man a fish and he will eat for a day. Teach a man to fish and he will eat for a lifetime. Teach a man to create an artificial shortage of fish and he will eat steak.” – Jay Leno

“No matter what your product is, you are ultimately in the education business. Your customers need to be constantly educated about the many advantages of doing business with you, trained to use your products more effectively, and taught how to make never-ending improvement in their lives.” – Robert G Allen